How Artificial Intelligence is changing lives and business.

On this National Technology Day, I would like to talk about the applications of Machine Learning and Artificial Intelligence (also a part of IR 4.0) in our lives and businesses

Machine Learning and Artificial Intelligence are not only limited to the sci-fi robotic movies that fascinate everyone but are becoming part of our day to activities without much notice. Sectors like healthcare, education, purchasing, entertainment, logistics industries, and many more, are directly influenced by them. The involvement of machine learning is changing the cognitive ability and enhancing the work efficiency and thus revolutionizing the industries for e.g. driverless cars, voice bots, fraud detection, etc.

Sectorwise Applications in ML & AI

Digital Media

The massive potential of machine learning in the personalized entertainment industry has found its place in every home. Endless utilization of the data by streaming online as well as offline mode also allows companies to explore the habit and pattern of the customer demand and help in service connection between companies and industrial consumers and further recommendations. The endless list of home-based streaming channels like Netflix, Prime videos, Spotify, and Google play are examples of how machine learning has eliminated old days of poor internet services and buffering of ideas.

Alexa can create music library by looking into the past taste and pattern of your music choices, youtube and Facebook can give you recommendations, this is the beauty of artificial intelligence affecting our leisure time.
Natural language processing is helping writers to explore writing trends and decrease in the production and finishing time period, machine intelligence technology and artificial intelligence in combination with each other is allowing users to explore their creativity by using different writing platform applications.

Security systems

The use of facial recognition software and alarm system is an integral part of a machine learning system that built an analog catalog protocol to detect uninvited person instantly, this is the new generation of the security system and alarms. This also provides autonomous emergency services along with the procedure that allows you to inbuilt emergency contact numbers. These security systems come with features that enable you to track your daily activity as well as that of your close ones. Moreover, it can also be easily integrated with your Smartphone.

Banking sector

Fraud and scams are all around us, in such cases banks use anomaly detection models. This helps banks and credit card users identify foul behavior by tracking down credit transactions. Thousands of people have bank accounts and so is the number of debit and credit card users, this turns up to millions and millions of transactions done every day all across the globe. The use of models like anomaly detection easily spots suspicious activity and sends letters to the bank. Confirmation messages on your online merchandise purchases as well as the one-time password generation are the part of this system, as well as going to plastic money on dining out at your favorite restaurant. This is how various industries are using the power of the internet and converting it into an integrated part of every sector.

The E-Commerce Sector

E-commerce has all the right to enjoy some considerable benefits of AI. For instance, you could not only use a recommendation system for entertainment, like Netflix or YouTube mentioned above, but you can use a product recommendations engine for your e-commerce website. This tool that uses machine learning algorithms can provide customers with a set of suggested products, which is based on their past purchasing activities and performances. You must have encountered this application of artificial intelligence for business dozens of times.

Industrial Sector

Artificial intelligence is a perfect tool for providing valuable insights to businesses. Using AI supplies them with information about customer behavior, their preferences, and the history of their interactions with a company. In such a highly-competitive business environment, it’s getting more and more challenging to keep existing clients, which usually results in losing money. Machine learning can prevent such worst-case scenarios. By analyzing your external and internal data, ML can predict buying patterns in the future.

Role as Digital Assistants to Humans

Apple’s Siri, Google Now, Amazon’s Alexa and Microsoft’s Cortana are digital assistants that help users perform various tasks, from checking their schedules and searching for something on the web, to sending commands to another app. AI is an important part of how these apps work because they learn from every single user interaction.